Steered by a global advisory board chaired by Niall FitzGerald, former Chairman of Unilever and current Chairman of Brand Learning, and working with partners from across the industry, the study has revealed invaluable insights from Chairmen, CEOs and senior executives across Marketing, HR and Sales. Highlights from the research into companies such as Diageo, Unilever, […]
There’s a rumor going around the Internet that Beyoncé intended to release a new album on April 1. So far, that has not come to pass. Our theory: Beyoncé has been upstaged by Hamburger Helper, a 1970s-era packaged food product manufactured by General Mills, who — no joke — just happened to drop a seriously fiery mixtape the […]
Democratic presidential candidate Sen. Bernie Sanders (I-Vt.) on Friday issued a scathing condemnation of draft legislation in the House of Representatives that aims to provide Puerto Rico with financial relief, taking a harder stance than his congressional colleagues in what has otherwise been an amicable legislative process. Like many Democrats, the presidential hopeful singled out […]
Effective sales people that understand marketing know there is value in each and every lead. After all, companies spend a lot of money to generate leads, and leads contain important information on prospects that expressed some interest in the products you are selling. If they weren’t interested at some level, why would they waste their […]
SM: What are your goals for the organization? JG: I want to get young people in general, women and immigrants in particular, engaged with these powerfully transformative ideas — not just via philosophy and fiction, but via art. After all Ayn Rand was an artist — she projected a vision of a better world, and […]
Why? The world changes every day. We are living in an overstressed, multitasking and digital world that’s moving at a faster pace than ever before, where brand perceptions can change even faster. So when old school ad agencies give their clients work worthy of a different era, that only means expensive, stale and ineffectual campaigns […]
HuffPost is launching Talk To Me, a major new video series to inspire meaningful conversations between parents and children (or grandchildren). In the spirit of #TalkToMe, I interviewed my mom last week. Here is the video of our conversation:
And if the TPP were approved, the Department of Energy would be required to automatically approve all natural gas exports to the 11 other TPP countries, eliminating our government’s ability to make decisions about our energy future and incentivizing a boom in dangerous fracking. The extreme secrecy of TPP negotiations allowed the Obama administration to […]