Rachel Jimenez made 6 figures from Etsy, her weblog and different hustles

Rachel Jimenez made 6 figures from Etsy, her weblog and different hustles

After years of constructing out her profitable Etsy retailer, Rachel Jimenez is now focusing her efforts on different initiatives. The shop options printables like Elf on a Shelf video games for Christmas and has made six figures in passive earnings in previous years. She based it in 2019.

Etsy introduced in $77,000 in passive earnings in 2023, with Jimenez working simply “five-to-ten minutes” per day or so checking messages, she says. That, plus a few of her and her husband’s different moneymaking efforts made her notice she may begin being pickier about her initiatives.

In contemplating her “now what,” Jimenez realized she needed to concentrate on initiatives that might each “have an even bigger influence and assist folks,” she says, like her weblog and e-newsletter.

This is how the 36-year-old is sharing her wealth of information and constructing out her content material, together with how a lot every enterprise introduced in final 12 months, pre-tax.

‘Optimize Your Life Academy’ introduced in $12,250

In early 2023, Jimenez launched a digital course about optimistic psychology and its potential to result in success, “Optimize Your Life Academy.” That introduced in about $12,250 in 2023 altogether.  

She publicizes it by way of numerous on-line efforts like e mail blasts and a free webinar she launched. “I nonetheless have that funnel setup,” she says. “And so it is nonetheless bringing leads in and individuals are nonetheless shopping for the course.” She expenses $297 for it.

DON’T MISS: The last word information to incomes passive earnings on-line

In September 2023, Jimenez additionally launched one other course, “Passive Earnings 101,” about what passive earnings is, easy methods to begin a passive earnings enterprise and easy methods to make investments. So far, she’s solely let the folks receiving her e-newsletter learn about it. She expenses $97 for it and made about $900 from it final 12 months.

Affiliate hyperlinks in her weblog introduced in $24,000

Jimenez began her weblog in 2019 and her weekly e-newsletter in October 2021. Each cowl subjects equivalent to passive earnings, private finance and optimistic psychology.

“I’ll say my weblog, some weeks I miss,” she says about attempting to maintain up her posting routine, “however my e-newsletter I’m proud to say I’ve not missed every week.” The e-newsletter is free and comes out each Thursday. It now boasts greater than 8,000 subscribers, she says.

Altogether, the 2 take about 4 hours to write down per week. The weblog makes cash by way of affiliate hyperlinks and introduced in about $24,000 final 12 months. The e-newsletter makes cash by way of adverts and introduced in additional than $1,500.

Jimenez is at present engaged on sharpening her advertising expertise to develop her viewers in each. “Pinterest has all the time been a black field for me,” she says, so she’s at present taking a course about “easy methods to use that to drive extra visitors to blogs.”

Instructing introduced in about $10,450

Lastly, as of summer season 2023, she’s instructing courses as an adjunct professor at Mt. San Antonio Faculty.

Over the summer season, she taught three: home-based enterprise I, home-based enterprise II and a cellular know-how class instructing the fundamentals of cellphone use like texting.

This semester, she’s all the way down to only one, home-based enterprise II, which focuses on advertising your small business. She works three hours per week and makes $66 per hour. Final 12 months she introduced in about $10,450.

The courses give her a possibility to speak to a possible viewers of her content material. “I can guess at what their issues are,” she says, “however when I’ve conversations with actual folks, that is the most effective market analysis you are able to do.”

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