Playground
New
Season
OTT
Release:
Amazon
MX
Player,
the
free
video
streaming
service
from
Amazon,
is
thrilled
to
announce
the
launch
of
the
fourth
season
of
its
groundbreaking
reality
gaming
entertainment
show,
‘Playground’.
Building
upon
the
immense
popularity
of
the
first
three
seasons,
‘Playground’
Season
4
promises
to
take
the
excitement
and
thrill
of
the
journey
to
new
heights
with
intensified
drama,
captivating
performances,
and
compelling
challenges
that
will
keep
viewers
hooked
from
start
to
finish.

The
new
season
of
‘Playground’
will
feature
a
thrilling
mix
of
competitive
gaming
challenges,
star-studded
appearances,
and
nail-biting
contests,
making
it
the
ultimate
gaming
reality
show
experience.
The
season
will
have
sixteen
contestants
divided
into
four
teams
led
by
prominent
personalities
from
the
gaming
and
entertainment
industry,
as
mentors
for
each
team.
Viewers
can
actively
participate
by
voting
for
their
favorite
contestants
on
the
Amazon
MX
Player
app.

“As
we
gear
up
for
the
next
season
of
Playground,
we’re
excited
to
welcome
like-minded
partners
who
share
our
passion
for
innovation,
creativity,
and
customer
engagement.
The
Playground
ecosystem
offers
a
unique
opportunity
for
brands
to
connect
with
their
audiences
in
a
meaningful
way,
and
we’re
looking
forward
to
collaborating
with
those
who
are
ready
to
think
outside
the
box
and
push
the
boundaries
of
what’s
possible.” said
Aruna
Daryanani,
Business
Head
at
Amazon
miniTV.

Hero
MotoCorp
returns
as
the
Presenting
Partner
for
Season
4
of
‘Playground’,
cementing
its
position
as
a
leading
supporter
of
gaming
entertainment.

Ranjivjit
Singh,
Chief
Business
Officer,
India
BU,
Hero
MotoCorp,
stated,
“Hero
MotoCorp
is
the
leader
in
creating
innovative
customer
experiences
and
building
strong
connections
with
customers
nationwide.
The
“Challenge
the
Xtreme” positioning
for
our
Xtreme
motorcycle
range
perfectly
resonates
with
the
ethos
and
lifestyle
of
the
new
generation.
Through
this
passion-point
marketing
initiative,
we
aim
to
establish
a
unique
identity
for
Xtreme
and
connect
with
one
of
our
key
customer
segments
in
a
captivating
environment.”

The
show
will
feature
a
variety
of
new
and
enthralling
games,
ensuring
that
contestants
and
viewers
are
constantly
challenged
and
entertained.
From
casual
games
to
cutting-edge
esports
titles,
there
will
be
something
for
everyone
to
enjoy.

In
addition
to
gaming
challenges,
the
contestants
will
also
participate
in
team-building
activities
and
entertainment
segments.
These
activities
will
allow
viewers
to
see
a
different
side
of
the
contestants
and
develop
connections
with
their
favorite
players.
The
goal
of
the
competition
is
to
determine
the
“Ultimate
Gaming
Entertainer.” The
winning
team
and
individual
champion
of
Season
4
can
expect
even
more
exciting
rewards
and
recognition,
making
their
victory
even
more
rewarding.

Tecno,
a
leading
global
smartphone
brand
renowned
for
its
innovative
technology
and
stylish
designs,
joins
‘Playground’
as
a
Co-powered
Sponsor.

Addressing
the
launch,
Arijeet
Talapatra,
CEO
of
TECNO
Mobile
India,
said
“We
thrive
on
matching
the
unstoppable
energy
of
today’s
youth,
connecting
with
them
in
the
most
authentic
and
relevant
ways!
At
TECNO,
accessibility
and
innovation
define
everything
we
do
and
we’re
always
looking
at
dynamic
ways
to
engage
with
our
GenZ
audience.
Our
partnership
with
Playground
Season
4
is
the
perfect
way
to
bring
fun,
excitement
and
meaningful
engagement
to
the
forefront.
Last
season’s
energy
was
unmatched
and
we
are
excited
than
ever
about
what
lies
ahead.
Together,
we’re
pushing
boundaries,
breaking
barriers
and
are
ready
to
reach
new
heights
with
this
amazing
partnership.”

Haier,
the
leading
home
appliances
brand,
joins
as
a
Special
Partner,
bringing
its
expertise
in
innovation
and
technology
to
the
show.

The
fourth
season
of
‘Playground’
will
premiere
on
Amazon
MX
Player
and
will
run
for
six
weeks.
The
show
will
reach
an
even
wider
audience
through
strategic
partnerships
and
cross-promotions.
This
will
ensure
that
more
people
can
discover
and
enjoy
the
show,
increasing
its
overall
impact.

NODWIN
Gaming
has
been
an
invaluable
partner
in
the
success
of
‘Playground.’
We
look
forward
to
continuing
our
collaboration
and
delivering
exceptional
entertainment
experiences
to
our
audience.

Witness
the
evolution
of
gaming
entertainment
in
‘Playground
S4′
filled
with
adrenaline-pumping
challenges,
fierce
competition,
and
non-stop
excitement.
The
reality
show
will
stream
exclusively
on
Amazon
MX
Player,
available
on
Amazon’s
shopping
app,
Prime
Video,
Fire
TV,
smart
TVs,
and
Play
Store!