Mamaearth Q4 Results 2025: Honasa Consumer Limited, the parent company behind personal care brands including Mamaearth, The Derma Co., Aqualogica, and Ayuga announced its financial results for the fourth quarter of FY25 on Thursday. The company reported a net profit of Rs 25 crore, down 18% from Rs 30 crore in the same period last year. The profit figure pertains to the owners of the parent company.

Honasa Consumer Q4 Results 2025: Mamaearth Earnings Call FY2025

The Gurugram-based company recorded a 13% year-on-year increase in revenue, even as its net profit declined by 17% over the same period. According to its consolidated financial statements filed with the National Stock Exchange (NSE), revenue from operations rose to Rs 533 crore in Q4 FY25, up from Rs 471 crore in Q4 FY24.

As part of Project ‘Neev’, Honasa transitioned to a direct distribution model across India’s top 50 cities during the quarter ending 30 September 2024. This shift involved removing the super stockist layer and replacing some distributors with Tier 1 partners, aimed at improving retail servicing. This structural change led to a sales return provision of Rs 63.51 crore, along with the recognition of inventory and right-to-return assets worth Rs 11.44 crore during that quarter.

By 31 March 2025, the outstanding sales return provision had reduced significantly to Rs 5.20 crore, with no related inventory or return assets remaining. This is down from Rs 8.95 crore and Rs 1.09 crore respectively, as recorded on 31 December 2024, according to the company’s regulatory filing.

Honasa Consumer EBIDTA For Q4 2025

Despite the decline in profitability, Honasa highlighted strong operational performance, with EBITDA margin at 5.1% in Q4 FY25. The company also reported an improvement in gross profit margin, which rose 76 basis points year-on-year to 70.7%, driven by better product mix and improved operational efficiencies.

Mamaearth Annual Business Performance

The company stated that Mamaearth’s strategic repositioning is beginning to deliver results, with double-digit year-on-year growth in key categories across both e-commerce and modern trade channels in Q4 FY25.

The Derma, Aqualogica and Ayuga Business Performance

Retail distribution expanded 26% year-on-year, reaching 2.36 lakh outlets, while newer brands continued to scale. The Derma Co. achieved a Rs 100 crore annual run rate in offline retail, signalling growing traction beyond online platforms. Meanwhile, Aqualogica and Ayuga also contributed to Honasa’s broader growth momentum, recording 30%+ year-on-year growth in FY25.

The direct distribution-led model has considerably enhanced reach, with over 1 lakh unique outlets billed in FY25. The contribution from direct distributors surged from 38% in FY24 to 71% in Q4 FY25, underscoring the impact of Honasa’s evolving go-to-market strategy.

Varun Alagh, Chairman and CEO & Co-founder of Honasa Consumer said while announcing company’s annual performance, “As we scale, our vision remains clear-building Honasa into a future-ready house of brands through disruptive innovation, deeper offline penetration, and consumer-centric offerings. We’re not just creating brands that lead today, but shaping the future of India’s beauty and personal care landscape.”