(VIDEO) INVIDI Acquired By AT&T/DISH/WPP

In this video talk with Beet.TV, available during final week’s Beet Retreat, CEO Downey says a association is rising record called “satellite switching” – regulating low-orbit satellites to offer broadcasters mixed channel streams of linear ads in such a way, when substituted┬áduring blurb breaks, could perform something like addressable advertising.

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